Merchants use Google Merchant Center for which purpose?
- Upload product data through feeds or an API
- Set campaign priority
- Set mobile bids on specific products
- Manage Shopping campaign bids
Merchants use Google Merchant Center for which purpose
Google Merchant Center is a tool that helps you upload your store and product data to Google and make it available to Google Shopping and other Google services.
Read more here: https://support.google.com/merchants/answer/188493?hl=en