True of False: Advertisers can use call-to-action overlays (CTAs) for free.
- A) False
- B) True
Explanation: Using CTA is absolutely free. But if someone click on the call-to-action overlay, advertiser has to pay for that click and publisher get a certain % of that amount that is being paid by advertiser.
Related keyword:
Advertisers can use call-to-action overlays (CTAs) for free