Category: Google Ads Mobile Advertising Certification Assessment Answers

Viewable impressions allow you to:

Viewable impressions allow you to:     pay for those ads that are actually viewed   pay for ads that are viewed and also converted   pay for video ads that are viewed within an hour   pay for ads when they are displayed in a viewable position   Explanation:   With vCPM bidding, you bid for your ad based on how often it appears in a viewable position on the Google Display Network. Read more here: https://support.google.com/adwords/answer/2630842?hl=en Source     Viewable impressions allow you to: Get Answers ✅✅✅ Viewable impressions allow you to:  

The two types of conversions for YouTube on mobile are:

The two types of conversions for YouTube on mobile are:   Promotion views and engagement views Promotion views and view-through conversions Download views and engagement conversions Conversions and view-through conversions   Explanation:   There are two types of conversions for YouTube mobile: conversions, and view-through convertions.     The two types of conversions for YouTube on mobile are: Get Answers ✅✅✅ The two types of conversions for YouTube on mobile are:  

iOS app conversion tracking cannot be set up using:

iOS app conversion tracking cannot be set up using:   Server-to-server (S2S)   Codeless conversion tracking   Install confirmation feedback   SDK   Explanation:   iOS app conversion tracking is available for AdMob and YouTube, but not supported on mobile search or mobile display. Unlike conversion tracking for Android, where Google offers a codeless alternative, iOS requires either installing a tracking code through the SDK or setting up a server-to-server conversion feed. You can track 2 types of conversions for iOS mobile apps: app downloads and in-app conversions. Read more here: https://support.google.com/partners/answer/6209179?hl=en Source     iOS app conversion tracking cannot be set up using: ... Read more

Automated bidding is ideal for advertisers who:

  Automated bidding is ideal for advertisers who:     Want to save time managing bids based on hundreds of signals   Want to set their own bids for individual ad groups   Want to set their own bids for individual keywords   Don’t want to spend a lot of time managing keywords   Explanation: Automatic bidding could save you a lot of time managing your bids. Especially if you are less experienced advertiser Source  

An advertiser with stores throughout the country could use Location Extension Targeting to:

  An advertiser with stores throughout the country could use Location Extension Targeting to:     Target users in the same way across all of their locations   Target users who are within 10 miles of one particular city in the country   Target users who are within 20 miles of one particular city in the country   Decrease bid by 50% for users who are within 10 miles of their stores   Explanation:   YES, it is a correct answer despite ALL online tutorials gives you a the first option as a correct answer. “Near’ for Google is a ... Read more

Which kind of targeting can help deliver ads to mobile users when they’re physically near your business location?

  Which kind of targeting can help deliver ads to mobile users when they’re physically near your business location?             Profile targeting           Ad schedule targeting           Location targeting            Keyword targeting   Explanation:   Mobile signals tell when consumers have a need and the context of where this need is located. AdWords location targeting enables us to use these signals and context to deliver mobile ads in those moments. Read more here: Open>> https://academy.exceedlms.com Course: Adwords Mobile Advertising Topic: Design great mobile sites