{"id":10127,"date":"2017-05-24T22:25:37","date_gmt":"2017-05-24T22:25:37","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=10127"},"modified":"2017-05-24T22:25:37","modified_gmt":"2017-05-24T22:25:37","slug":"what-is-the-most-important-reason-for-why-marketing-and-sales-should-share-the-same-goals","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/what-is-the-most-important-reason-for-why-marketing-and-sales-should-share-the-same-goals\/","title":{"rendered":"What is the most important reason for why marketing and sales should share the same goal(s)?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">What is the most important reason for why marketing and sales should share the same goal(s)?<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Alignment around goals makes it less expensive to run an organization.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alignment around goals reduces the number of employees necessary to hit revenue goals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alignment around goals makes it easier for the company to manage employees.<\/span><\/p>\n<p><span style=\"color: #008000;\"><b>Alignment around goals puts an emphasis on collaboration and holds marketing and sales accountable to each other.<\/b><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=6UZFLQxFUHQ<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the most important reason for why marketing and sales should share the same goal(s)? &nbsp; Alignment around goals makes it less expensive to run an organization. Alignment around goals reduces the number of employees necessary to hit revenue goals. Alignment around goals makes it easier for the company to manage employees. Alignment around [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[53,30],"tags":[],"class_list":{"0":"post-10127","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-hubspot-inbound","7":"category-uncategorized-en","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fWhat is the most important reason for why marketing and sales should share the same goal(s)? - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9What is the most important reason for why marketing and sales should share the same goal(s)? 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