{"id":1109,"date":"2019-04-03T17:08:37","date_gmt":"2019-04-03T17:08:37","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=1109"},"modified":"2019-04-04T19:02:44","modified_gmt":"2019-04-04T19:02:44","slug":"you-sell-chocolate-and-want-to-tailor-your-text-ads-so-they-more-directly-match-peoples-search-terms-like-dark-chocolate-you-use-keyword-insertion-code-we-sell-ke","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/you-sell-chocolate-and-want-to-tailor-your-text-ads-so-they-more-directly-match-peoples-search-terms-like-dark-chocolate-you-use-keyword-insertion-code-we-sell-ke\/","title":{"rendered":"You sell chocolate and want to tailor your text ads so they more directly match people\u2019s search terms, like \u201cdark chocolate\u201d You use keyword insertion code \u201cWe sell {KeyWord:Chocolate}\u201d. Your headline could look like this:"},"content":{"rendered":"<p>You sell chocolate and want to tailor your text ads so they more directly match people\u2019s search terms, like \u201cdark chocolate\u201d You use keyword insertion code \u201cWe sell {KeyWord:Chocolate}\u201d. Your headline could look like this:<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>We Sell dark chocolate<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>We sell dark chocolate<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>We Sell Chocolate<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"color: #008000;\"><strong>We sell Dark Chocolate<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Explanation:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">An advanced AdWords feature that dynamically updates your ad text to include one of your keywords that matches a customer&#8217;s search terms. Keep in mind that first letters of keywords will be capitalized when happens. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"You sell chocolate and want to tailor your text ads so they more directly match people\u2019s search term\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/bz5Rt8sctog?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You sell chocolate and want to tailor your text ads so they more directly match people\u2019s search terms, like \u201cdark chocolate\u201d You use keyword insertion code \u201cWe sell {KeyWord:Chocolate}\u201d. Your headline could look like this: &nbsp; We Sell dark chocolate &nbsp; We sell dark chocolate &nbsp; We Sell Chocolate &nbsp; We sell Dark Chocolate &nbsp; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[33],"tags":[],"class_list":{"0":"post-1109","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-search-advertising-certification-assessment-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fYou sell chocolate and want to tailor your text ads so they more directly match people\u2019s search terms, like \u201cdark chocolate\u201d You use keyword insertion code \u201cWe sell {KeyWord:Chocolate}\u201d. 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