{"id":11423,"date":"2018-10-26T23:16:44","date_gmt":"2018-10-26T23:16:44","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=11423"},"modified":"2018-10-27T20:33:41","modified_gmt":"2018-10-27T20:33:41","slug":"research-shows-that-more-than-50-of-people-who-search-for-a-product-on-their-smartphone-visit-a-business-within-a-day-based-on-this-data-and-your-clients-goal-of-driving-in-store-sales-how-would-yo","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/research-shows-that-more-than-50-of-people-who-search-for-a-product-on-their-smartphone-visit-a-business-within-a-day-based-on-this-data-and-your-clients-goal-of-driving-in-store-sales-how-would-yo\/","title":{"rendered":"Research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Based on this data and your client&#8217;s goal of driving in-store sales, how would you optimize the company&#8217;s Shopping campaign?"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Based on this data and your client&#8217;s goal of driving in-store sales, how would you optimize the company&#8217;s Shopping campaign?<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"color: #008000;\"><b>Increase the mobile and location bid adjustments and make additional adjustments based on performance<\/b><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">Decrease the mobile and location bid adjustments and make additional adjustments based on performance<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">Create a separate campaign for products that people are more likely to research on their smartphones and set a mobile bid adjustment of +900%<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">Create a separate campaign for products that people most likely won&#8217;t research on their smartphones and set a mobile bid adjustment of +900%<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>Explanation:<\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\">Bid adjustments allow you to show your ads more or less frequently based on where, when, and how people search. For example, sometimes a click is worth more to you if it comes from a smartphone, at a certain time of day, or from a specific location.<\/p>\n<p style=\"padding-left: 30px;\">Read more here:\u00a0<a href=\"https:\/\/support.google.com\/adwords\/answer\/2732132\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/support.google.com\/adwords\/answer\/2732132<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Google Ads Shopping Advertising Certification Assessment Answers 2020\u2705Live Exam Pass\u2705100% correct\u2705\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/s28opTtmsvM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Based on this data and your client&#8217;s goal of driving in-store sales, how would you optimize the company&#8217;s Shopping campaign? &nbsp; Increase the mobile and location bid adjustments and make additional adjustments [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[36],"tags":[],"class_list":{"0":"post-11423","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-shopping-ads-exam-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fResearch shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Based on this data and your client&#039;s goal of driving in-store sales, how would you optimize the company&#039;s Shopping campaign? - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9Research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. 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