{"id":11455,"date":"2018-10-26T23:31:37","date_gmt":"2018-10-26T23:31:37","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=11455"},"modified":"2018-10-27T13:30:55","modified_gmt":"2018-10-27T13:30:55","slug":"in-shopping-campaigns-product-groups-are-used-to","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/in-shopping-campaigns-product-groups-are-used-to\/","title":{"rendered":"In Shopping campaigns, product groups are used to:"},"content":{"rendered":"

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In Shopping campaigns, product groups are used to:<\/span><\/p>\n

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organize products within a data feed<\/span><\/p>\n

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create a list of keywords used to target Shopping ads to shoppers<\/span><\/p>\n

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bid on organized inventory in an ad group<\/b><\/span><\/p>\n

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bundle items sold as a package, like a camera and tripod stand<\/span><\/p>\n

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Explanation:<\/span><\/p>\n

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A way to organize your Google Merchant Center product inventory in a Shopping campaign within AdWords. You create product groups using attributes derived from your product data, available within AdWords. Then<\/span><\/p>\n

Read more here: <\/span>https:\/\/support.google.com\/adwords\/answer\/3517331<\/span><\/a><\/p>\n

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