{"id":13266,"date":"2017-09-05T23:53:13","date_gmt":"2017-09-05T23:53:13","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=13266"},"modified":"2018-05-19T12:09:36","modified_gmt":"2018-05-19T12:09:36","slug":"when-reviewing-your-clients-search-network-campaign-you-notice-that-an-ad-in-one-of-the-ad-groups-has-a-lower-average-position-which-automated-bid-strategy-should-you-use-to-help-improve-the-positi","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/when-reviewing-your-clients-search-network-campaign-you-notice-that-an-ad-in-one-of-the-ad-groups-has-a-lower-average-position-which-automated-bid-strategy-should-you-use-to-help-improve-the-positi\/","title":{"rendered":"When reviewing your client&#8217;s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. Which automated bid strategy should you use to help improve the position of these ads?"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">When reviewing your client&#8217;s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. Which automated bid strategy should you use to help improve the position of these ads?<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"> \u00a0A) \u00a0Maximize clicks<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"> \u00a0B) \u00a0Enhance cost-per-click (CPC)<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"> \u00a0C) \u00a0Target return on ad spend (ROAS)<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"color: #008000;\"><b> \u00a0D) \u00a0Target search page location<\/b><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Explanation:<\/span><\/p>\n<p><a href=\"https:\/\/support.google.com\/adwords\/answer\/2979071?hl=en\"><span style=\"font-weight: 400;\">Source<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"When reviewing your client&#039;s Search Network campaign, you notice that an ad in one of the ad groups\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/SKMVkq2FcQE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; When reviewing your client&#8217;s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. Which automated bid strategy should you use to help improve the position of these ads? &nbsp; \u00a0A) \u00a0Maximize clicks &nbsp; \u00a0B) \u00a0Enhance cost-per-click (CPC) &nbsp; \u00a0C) \u00a0Target return on ad spend [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[32],"tags":[],"class_list":{"0":"post-13266","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-adwords-fundamentals","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fWhen reviewing your client&#039;s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. 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Which automated bid strategy should you use to help improve the position of these ads? \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/when-reviewing-your-clients-search-network-campaign-you-notice-that-an-ad-in-one-of-the-ad-groups-has-a-lower-average-position-which-automated-bid-strategy-should-you-use-to-help-improve-the-positi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0fWhen reviewing your client&#039;s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. 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