{"id":13282,"date":"2017-09-06T12:54:14","date_gmt":"2017-09-06T12:54:14","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=13282"},"modified":"2018-05-19T08:20:27","modified_gmt":"2018-05-19T08:20:27","slug":"on-the-display-network-your-ad-is-eligible-to-show-on-a-webpage-if-your","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/on-the-display-network-your-ad-is-eligible-to-show-on-a-webpage-if-your\/","title":{"rendered":"On the Display Network, your ad is eligible to show on a webpage if your:"},"content":{"rendered":"

On the Display Network, your ad is eligible to show on a webpage if your:<\/span><\/p>\n

 <\/p>\n

\u00a0A) \u00a0keywords match that webpage’s content<\/b><\/span><\/p>\n

\u00a0B) \u00a0ad text matches that webpage’s content<\/span><\/p>\n

\u00a0C) \u00a0landing page matches that webpage’s content<\/span><\/p>\n

\u00a0D) \u00a0website matches that webpage’s content<\/span><\/p>\n

 <\/p>\n

Explanations:<\/p>\n

 <\/p>\n

AdWords has two main networks: Search and Display. The Adwords Search Network reaches people when they\u2019re already searching for specific goods or services. The Display Network helps you capture someone’s attention earlier in the buying cycle. For example, if you run an art supply store, you can catch a mom’s eye when she’s reading reviews about the best brands of washable paints, but before she puts her toddler in the car seat and heads out to buy.<\/p>\n

 <\/p>\n

Google\u2019s system analyzes the content of each webpage to determine its central theme, which is then matched to your ad using your keywords and topic selections, your language and location targeting, a visitor\u2019s recent browsing history, and other factors.<\/p>\n

Read more here: https:\/\/support.google.com\/adwords\/answer\/1726458?hl=en<\/a><\/p>\n

 <\/p>\n