{"id":1572,"date":"2016-05-07T17:09:02","date_gmt":"2016-05-07T17:09:02","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=1572"},"modified":"2016-05-07T17:09:02","modified_gmt":"2016-05-07T17:09:02","slug":"an-advertiser-creates-a-new-ad-group-in-a-campaign-that-is-set-to-run-on-all-relevant-sites-across-the-google-display-network-if-both-keywords-and-placements-are-added-to-the-ad-group-they-would-wor","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/an-advertiser-creates-a-new-ad-group-in-a-campaign-that-is-set-to-run-on-all-relevant-sites-across-the-google-display-network-if-both-keywords-and-placements-are-added-to-the-ad-group-they-would-wor\/","title":{"rendered":"An advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. If both keywords and placements are added to the ad group, they would work together to:"},"content":{"rendered":"<p>An advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. If both keywords and placements are added to the ad group, they would work together to:<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>A) determine the target return on investment (ROI) for a given ad group<\/li>\n<li>B) impact the time of day that the ads are eligible to show<\/li>\n<li><strong>C) restrict the ads to specific sites and show them only when the content of that sites page is relevant to the keywords<\/strong><\/li>\n<li>D) impact search results and cost-per-click (CPC) on the Google Display Network<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>An advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. If both keywords and placements are added to the ad group, they would work together to: &nbsp; &nbsp; A) determine the target return on investment (ROI) for a given ad group [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[32],"tags":[],"class_list":{"0":"post-1572","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-adwords-fundamentals","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fAn advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. If both keywords and placements are added to the ad group, they would work together to: - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9An advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. If both keywords and placements are added to the ad group, they would work together to: \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/an-advertiser-creates-a-new-ad-group-in-a-campaign-that-is-set-to-run-on-all-relevant-sites-across-the-google-display-network-if-both-keywords-and-placements-are-added-to-the-ad-group-they-would-wor\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0fAn advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. If both keywords and placements are added to the ad group, they would work together to: - Certification Answers\" \/>\n<meta property=\"og:description\" content=\"Get the answer of \u23e9An advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. If both keywords and placements are added to the ad group, they would work together to: \u2705\u25b7\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.certificationanswers.com\/en\/an-advertiser-creates-a-new-ad-group-in-a-campaign-that-is-set-to-run-on-all-relevant-sites-across-the-google-display-network-if-both-keywords-and-placements-are-added-to-the-ad-group-they-would-wor\/\" \/>\n<meta property=\"og:site_name\" content=\"Certification Answers\" \/>\n<meta property=\"article:published_time\" content=\"2016-05-07T17:09:02+00:00\" \/>\n<meta name=\"author\" content=\"CertificationAnswers\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"CertificationAnswers\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/an-advertiser-creates-a-new-ad-group-in-a-campaign-that-is-set-to-run-on-all-relevant-sites-across-the-google-display-network-if-both-keywords-and-placements-are-added-to-the-ad-group-they-would-wor\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.certificationanswers.com\/en\/an-advertiser-creates-a-new-ad-group-in-a-campaign-that-is-set-to-run-on-all-relevant-sites-across-the-google-display-network-if-both-keywords-and-placements-are-added-to-the-ad-group-they-would-wor\/\"},\"author\":{\"name\":\"CertificationAnswers\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/0a9c7c94ef30c652c609d82ce40c0f22\"},\"headline\":\"An advertiser creates a new ad group in a campaign that is set to run on all relevant sites across the Google Display Network. 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