{"id":16376,"date":"2018-09-28T18:43:46","date_gmt":"2018-09-28T18:43:46","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=16376"},"modified":"2018-09-29T10:47:10","modified_gmt":"2018-09-29T10:47:10","slug":"you-are-interested-in-understanding-how-campaigns-are-driving-traffic-to-your-site-what-metric-would-you-look-at-to-see-how-often-people-who-see-your-ad-end-up-clicking-it","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/you-are-interested-in-understanding-how-campaigns-are-driving-traffic-to-your-site-what-metric-would-you-look-at-to-see-how-often-people-who-see-your-ad-end-up-clicking-it\/","title":{"rendered":"You are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad end up clicking it?"},"content":{"rendered":"

 <\/p>\n

You are interested in understanding how campaigns are driving traffic to your site. What metric would you look at to see how often people who see your ad end up clicking it?<\/p>\n

 <\/p>\n

Clickthrough rate<\/strong><\/span><\/p>\n

 <\/p>\n

Cost-per-acquisition<\/p>\n

 <\/p>\n

Cost-per-click<\/p>\n

 <\/p>\n

Conversion<\/span><\/p>\n

 <\/p>\n

Explanation:<\/p>\n

 <\/p>\n

A ratio showing how often people who see your ad end up clicking it.\u00a0Clickthrough rate (CTR)\u00a0can be used to gauge how well your keywords and ads are performing.
\nRead more here:\u00a0https:\/\/support.google.com\/partners\/answer\/2615875<\/a><\/p>\n

 <\/p>\n

https:\/\/www.youtube.com\/watch?v=0y2uE3vksJw<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

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