{"id":1735,"date":"2018-10-01T10:38:06","date_gmt":"2018-10-01T10:38:06","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=1735"},"modified":"2018-10-02T07:06:43","modified_gmt":"2018-10-02T07:06:43","slug":"your-clients-campaign-is-consistently-meeting-its-average-daily-budget-what-should-you-do-to-maximize-your-clients-budget-throughout-all-hours-of-the-day","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/your-clients-campaign-is-consistently-meeting-its-average-daily-budget-what-should-you-do-to-maximize-your-clients-budget-throughout-all-hours-of-the-day\/","title":{"rendered":"Your client’s campaign is consistently meeting its average daily budget. What should you do to maximize your client’s budget throughout all hours of the day?"},"content":{"rendered":"

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Your client’s campaign is consistently meeting its average daily budget. What should you do to maximize your client’s budget throughout all hours of the day?<\/p>\n

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Increase the maximum cost-per-click (CPC) bid<\/p>\n

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Change the ad delivery method from “Accelerated” to “Standard”<\/strong><\/span><\/p>\n

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Lower the daily budget amount<\/p>\n

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Pause the campaign to stop showing ads and accruing costs<\/p>\n

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Explanation:<\/p>\n

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Accelerated delivery tries to show your ads more quickly until your budget is reached. With this option, your ads can stop showing early in the day if your budget is spent.<\/span><\/p>\n

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Accelerated delivery is likely to use up your campaign\u2019s daily budget early in the day. This is because accelerated delivery shows your ads until your budget is reached. \u201cStandard delivery\u201d is more optimized, which means that the delivery of your ads is spread more evenly throughout the day.<\/p>\n

Read more here: https:\/\/support.google.com\/adwords\/answer\/2375418?hl=en<\/a><\/p>\n

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