{"id":2253,"date":"2016-05-11T17:19:53","date_gmt":"2016-05-11T17:19:53","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=2253"},"modified":"2016-05-11T17:19:53","modified_gmt":"2016-05-11T17:19:53","slug":"an-advertiser-notices-that-clicks-have-suddenly-increased-and-is-concerned-that-they-might-be-due-to-invalid-activity-what-is-the-first-thing-the-advertiser-should-do-to-investigate-this-situation","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/an-advertiser-notices-that-clicks-have-suddenly-increased-and-is-concerned-that-they-might-be-due-to-invalid-activity-what-is-the-first-thing-the-advertiser-should-do-to-investigate-this-situation\/","title":{"rendered":"An advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. What is the first thing the advertiser should do to investigate this situation?"},"content":{"rendered":"<p>An advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. What is the first thing the advertiser should do to investigate this situation?<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>A) Look at click patterns over time and rule out legitimate reasons for increased activity.<\/strong><\/li>\n<li>B) Submit an invalid clicks report to the Google AdWords team.<\/li>\n<li>C) Pause the affected campaign until an invalid clicks investigation is complete.<\/li>\n<li>D) Submit new ad text variations for review.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>An advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. What is the first thing the advertiser should do to investigate this situation? &nbsp; &nbsp; A) Look at click patterns over time and rule out legitimate reasons for increased activity. B) Submit an invalid clicks report [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[33],"tags":[],"class_list":{"0":"post-2253","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-search-advertising-certification-assessment-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fAn advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. What is the first thing the advertiser should do to investigate this situation? - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9An advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. What is the first thing the advertiser should do to investigate this situation? \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/an-advertiser-notices-that-clicks-have-suddenly-increased-and-is-concerned-that-they-might-be-due-to-invalid-activity-what-is-the-first-thing-the-advertiser-should-do-to-investigate-this-situation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0fAn advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. What is the first thing the advertiser should do to investigate this situation? - Certification Answers\" \/>\n<meta property=\"og:description\" content=\"Get the answer of \u23e9An advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. 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