{"id":3170,"date":"2017-06-07T11:26:18","date_gmt":"2017-06-07T11:26:18","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=3170"},"modified":"2017-11-21T16:35:49","modified_gmt":"2017-11-21T16:35:49","slug":"50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/","title":{"rendered":"50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them."},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"color: #008000;\"><b>one hour<\/b><\/span><\/li>\n<li><span style=\"font-weight: 400;\">two hours<\/span><\/li>\n<li><span style=\"font-weight: 400;\">half-an-hour<\/span><\/li>\n<li><span style=\"font-weight: 400;\">three hours<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Explanation:<\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s the same Nielsen study which states that 55% of purchase-related conversion happened within 1-hour after the search in mobiles. Side-note. This study was made in 2015, and we still have 3-5 actual questions in AdWords certification exams concerning it (mainly in display advertising exam and this mobile advertising exam) <\/span><br \/>\n<span style=\"font-weight: 400;\">Read more here: <\/span><a href=\"https:\/\/ssl.gstatic.com\/think\/docs\/creating-moments-that-matter-infographic_infographics.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">https:\/\/ssl.gstatic.com\/think\/docs\/creating-moments-that-matter-infographic_infographics.pdf<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Mobile Search Moments<br \/>\nUnderstanding How Mobile DrivesConversions<br \/>\n3 of 4 mobile searches<br \/>\ntrigger follow-up actions<br \/>\nMobile searches drive valuable<br \/>\noutcomes for businesses<br \/>\nActions triggered by mobile search<br \/>\nalso happen very quickly<br \/>\nof conversions (store visit,<br \/>\nphone call or purchase) 55%happening within an hour<br \/>\nOn average, each mobile search triggers<br \/>\nnearly 2 follow-up actions<br \/>\nProduct &amp; shopping searches have a<br \/>\nhigher number of outcomes<br \/>\nNumber of follow-up actions per mobile search<br \/>\nMobile search is always on, happening<br \/>\non the go, at home and at work<br \/>\nof mobile searches<br \/>\noccur at home or 77% work; 17% on the go<br \/>\n3.56 2.52 2.08<br \/>\nBeauty Auto Travel Food Tech<br \/>\n2.20 2.07<br \/>\n36%<br \/>\nContinued<br \/>\nResearch<br \/>\n18%<br \/>\nShared Information<br \/>\n17%<br \/>\nMade a Purchase<br \/>\n25%<br \/>\nVisited a Retailer\u2019s<br \/>\nWebsite<br \/>\n17%<br \/>\nVisited a Store<br \/>\n7%<br \/>\nCalled a Business<br \/>\nMobile searches are strongly tied to specific contexts<br \/>\nShopping queries are 2x more likely to<\/p>\n<p>&nbsp;<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=XeGiWtETY2A<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; 50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. &nbsp; one hour two hours half-an-hour three hours &nbsp; Explanation: It&#8217;s the same Nielsen study which states that 55% of purchase-related conversion happened within 1-hour after the search in mobiles. Side-note. This study was made in 2015, and we still [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[37],"tags":[],"class_list":{"0":"post-3170","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-mobile-advertising","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0f50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e950% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0f50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. - Certification Answers\" \/>\n<meta property=\"og:description\" content=\"Get the answer of \u23e950% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. \u2705\u25b7\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/\" \/>\n<meta property=\"og:site_name\" content=\"Certification Answers\" \/>\n<meta property=\"article:published_time\" content=\"2017-06-07T11:26:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-11-21T16:35:49+00:00\" \/>\n<meta name=\"author\" content=\"CertificationAnswers\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"CertificationAnswers\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/\"},\"author\":{\"name\":\"CertificationAnswers\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/0a9c7c94ef30c652c609d82ce40c0f22\"},\"headline\":\"50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them.\",\"datePublished\":\"2017-06-07T11:26:18+00:00\",\"dateModified\":\"2017-11-21T16:35:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/\"},\"wordCount\":239,\"articleSection\":[\"Google Ads Mobile Advertising Certification Assessment Answers\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/\",\"url\":\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/\",\"name\":\"\u25b7\u2764\ufe0f50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. - Certification Answers\",\"isPartOf\":{\"@id\":\"https:\/\/www.certificationanswers.com\/en\/#website\"},\"datePublished\":\"2017-06-07T11:26:18+00:00\",\"dateModified\":\"2017-11-21T16:35:49+00:00\",\"author\":{\"@id\":\"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/0a9c7c94ef30c652c609d82ce40c0f22\"},\"description\":\"Get the answer of \u23e950% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. \u2705\u25b7\",\"breadcrumb\":{\"@id\":\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.certificationanswers.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google Ads Mobile Advertising Certification Assessment Answers\",\"item\":\"https:\/\/www.certificationanswers.com\/en\/category\/google-mobile-advertising\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/#website\",\"url\":\"https:\/\/www.certificationanswers.com\/en\/\",\"name\":\"Certification Answers\",\"description\":\"We help you to pass your exams\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.certificationanswers.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/0a9c7c94ef30c652c609d82ce40c0f22\",\"name\":\"CertificationAnswers\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/504682f79dcfd661f7d78a7b3ffbf7b900ae0b7897547f4e795ee7b622afe03a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/504682f79dcfd661f7d78a7b3ffbf7b900ae0b7897547f4e795ee7b622afe03a?s=96&d=mm&r=g\",\"caption\":\"CertificationAnswers\"},\"url\":\"https:\/\/www.certificationanswers.com\/en\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u25b7\u2764\ufe0f50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. - Certification Answers","description":"Get the answer of \u23e950% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. \u2705\u25b7","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/","og_locale":"en_US","og_type":"article","og_title":"\u25b7\u2764\ufe0f50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. - Certification Answers","og_description":"Get the answer of \u23e950% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. \u2705\u25b7","og_url":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/","og_site_name":"Certification Answers","article_published_time":"2017-06-07T11:26:18+00:00","article_modified_time":"2017-11-21T16:35:49+00:00","author":"CertificationAnswers","twitter_card":"summary_large_image","twitter_misc":{"Written by":"CertificationAnswers","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/#article","isPartOf":{"@id":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/"},"author":{"name":"CertificationAnswers","@id":"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/0a9c7c94ef30c652c609d82ce40c0f22"},"headline":"50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them.","datePublished":"2017-06-07T11:26:18+00:00","dateModified":"2017-11-21T16:35:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/"},"wordCount":239,"articleSection":["Google Ads Mobile Advertising Certification Assessment Answers"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/","url":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/","name":"\u25b7\u2764\ufe0f50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. - Certification Answers","isPartOf":{"@id":"https:\/\/www.certificationanswers.com\/en\/#website"},"datePublished":"2017-06-07T11:26:18+00:00","dateModified":"2017-11-21T16:35:49+00:00","author":{"@id":"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/0a9c7c94ef30c652c609d82ce40c0f22"},"description":"Get the answer of \u23e950% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them. \u2705\u25b7","breadcrumb":{"@id":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.certificationanswers.com\/en\/50-of-purchase-related-conversions-happened-within-____-of-the-mobile-searches-that-initiated-them\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.certificationanswers.com\/en\/"},{"@type":"ListItem","position":2,"name":"Google Ads Mobile Advertising Certification Assessment Answers","item":"https:\/\/www.certificationanswers.com\/en\/category\/google-mobile-advertising\/"},{"@type":"ListItem","position":3,"name":"50% of purchase\u2013related conversions happened within ______ of the mobile searches that initiated them."}]},{"@type":"WebSite","@id":"https:\/\/www.certificationanswers.com\/en\/#website","url":"https:\/\/www.certificationanswers.com\/en\/","name":"Certification Answers","description":"We help you to pass your exams","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.certificationanswers.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/0a9c7c94ef30c652c609d82ce40c0f22","name":"CertificationAnswers","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.certificationanswers.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/504682f79dcfd661f7d78a7b3ffbf7b900ae0b7897547f4e795ee7b622afe03a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/504682f79dcfd661f7d78a7b3ffbf7b900ae0b7897547f4e795ee7b622afe03a?s=96&d=mm&r=g","caption":"CertificationAnswers"},"url":"https:\/\/www.certificationanswers.com\/en\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/posts\/3170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/comments?post=3170"}],"version-history":[{"count":0,"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/posts\/3170\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/media?parent=3170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/categories?post=3170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.certificationanswers.com\/en\/wp-json\/wp\/v2\/tags?post=3170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}