{"id":34776,"date":"2018-09-07T19:13:07","date_gmt":"2018-09-07T19:13:07","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=34776"},"modified":"2018-09-07T19:13:07","modified_gmt":"2018-09-07T19:13:07","slug":"how-much-are-you-charged-for-a-click-on-your-google-ads-ad","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/how-much-are-you-charged-for-a-click-on-your-google-ads-ad\/","title":{"rendered":"How much are you charged for a click on your Google Ads ad?"},"content":{"rendered":"<h2><\/h2>\n<p>How much are you charged for a click on your Google Ads ad?<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>You\u2019re charged $0.01 for every click<\/li>\n<li>You\u2019re charged 10 cents more than the next highest bid.<\/li>\n<li>You\u2019re charged the full amount you bid.<\/li>\n<li><span style=\"color: #008000;\"><strong>You\u2019re charged only the minimum amount needed to maintain your ad\u2019s position.<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Explanation:<\/p>\n<p>Actual CPC is often less than max. CPC because with the AdWords auction, the most you\u2019ll pay is what\u2019s minimally required to hold your ad position and any ad formats shown with your ad, such as sitelinks. Keep in mind that your actual CPC may exceed your max. CPC if, for example, you\u2019ve enabled Enhanced CPC or if you\u2019ve set a bid adjustment.<br \/>\nRead more here:\u00a0<a href=\"https:\/\/support.google.com\/partners\/answer\/6297\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/support.google.com\/partners\/answer\/6297<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"How much are you charged for a click on your Google Ads ad?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/f-aE-kVWDoo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How much are you charged for a click on your Google Ads ad? &nbsp; You\u2019re charged $0.01 for every click You\u2019re charged 10 cents more than the next highest bid. You\u2019re charged the full amount you bid. You\u2019re charged only the minimum amount needed to maintain your ad\u2019s position. &nbsp; Explanation: Actual CPC is often [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[32],"tags":[],"class_list":{"0":"post-34776","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-adwords-fundamentals","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fHow much are you charged for a click on your Google Ads ad? - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9How much are you charged for a click on your Google Ads ad? 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