{"id":34916,"date":"2018-12-24T07:01:52","date_gmt":"2018-12-24T07:01:52","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=34916"},"modified":"2018-12-25T17:46:57","modified_gmt":"2018-12-25T17:46:57","slug":"google-helps-marketers-connect-with-people-using-what-three-kinds-of-data","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/google-helps-marketers-connect-with-people-using-what-three-kinds-of-data\/","title":{"rendered":"Google helps marketers connect with people using what three kinds of data?"},"content":{"rendered":"<p>Google helps marketers connect with people using what three kinds of data?<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Demographic, purchase\u00a0intent,\u00a0and declared<\/li>\n<li>Declared, social, and offline<\/li>\n<li><span style=\"color: #008000;\"><strong>Passion, purchase intent, and personalization<\/strong><\/span><\/li>\n<li>Declared, matched, and demographic<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Explanation:<\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\">Google helps marketers connect with the right people by using deeper layers of information to understand who they are and what they want in the moment. This includes:<\/p>\n<ul>\n<li>Passion: Connecting with people based on their passions using Google\u2019s affinity audiences and custom affinity audiences<\/li>\n<li>Purchase intent: Connecting with people based on their purchase intent using Google\u2019s in-market audiences<\/li>\n<li>Personalization: Connecting with people with personalized targeting using the brand\u2019s first-party data. This is done using Google Customer Match, Similar audiences, and remarketing.<\/li>\n<\/ul>\n<p style=\"padding-left: 30px;\">Read more here:<\/p>\n<ul>\n<li>Open&gt;&gt;\u00a0<a href=\"https:\/\/academy.exceedlms.com\/\">https:\/\/academy.exceedlms.com<\/a><\/li>\n<li>Course: Google Ads Video<\/li>\n<li>Topic: Google\u2019s brand targeting<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large aligncenter\" src=\"https:\/\/static-2.gumroad.com\/res\/gumroad\/8610577279900\/asset_previews\/48d7af3978c5ffc1f368c511b4bb6763\/retina\/partner-certification-art-video-cover-art.png\" alt=\"Google helps marketers connect with people using what three kinds of data?\" width=\"276\" height=\"101\"><\/p>\n<p>&nbsp;<\/p>\n<div itemprop=\"video\" itemscope itemtype=\"http:\/\/schema.org\/VideoObject\">\n<p><span itemprop=\"name\">Google helps marketers connect with people using what three kinds of data?<\/span><\/p>\n<p><meta itemprop=\"duration\" content=\"PT26M33S\" \/><br \/>\n<meta itemprop=\"uploadDate\" content=\"2018-08-30T10:44:01.000Z\"\/><br \/>\n<meta itemprop=\"thumbnailURL\" content=\"https:\/\/i.ytimg.com\/vi\/2bp51KETzoY\/hqdefault.jpg\" \/><br \/>\n<meta itemprop=\"interactionCount\" content=\"5313\" \/><br \/>\n<meta itemprop=\"embedURL\" content=\"https:\/\/youtube.googleapis.com\/v\/2bp51KETzoY\" \/><\/p>\n<div id=\"schema-videoobject\" class=\"video-container\"><iframe loading=\"lazy\" width=\"853\" height=\"480\" src=\"https:\/\/www.youtube.com\/embed\/2bp51KETzoY?rel=0&#038;controls=0&#038;showinfo=0\" frameborder=\"0\" allowfullscreen><\/iframe><\/div>\n<p><span itemprop=\"description\">Get Answers \u2705 Google helps marketers connect with people using what three kinds of data?<\/span>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google helps marketers connect with people using what three kinds of data? &nbsp; Demographic, purchase\u00a0intent,\u00a0and declared Declared, social, and offline Passion, purchase intent, and personalization Declared, matched, and demographic &nbsp; Explanation: &nbsp; Google helps marketers connect with the right people by using deeper layers of information to understand who they are and what they want [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[35],"tags":[],"class_list":{"0":"post-34916","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-video-advertising-certification-assessment-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fGoogle helps marketers connect with people using what three kinds of data? 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