{"id":36877,"date":"2019-02-11T13:54:08","date_gmt":"2019-02-11T13:54:08","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=36877"},"modified":"2019-02-12T17:55:17","modified_gmt":"2019-02-12T17:55:17","slug":"where-can-a-preferred-deal-be-assigned","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/where-can-a-preferred-deal-be-assigned\/","title":{"rendered":"Where can a preferred deal be assigned?"},"content":{"rendered":"<p>Where can a preferred deal be assigned?<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>In the line item\u2019s audience targeting<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>In the line item\u2019s creative assignment<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>In the partner settings, under inventory source<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"color: #008000;\"><strong>In the line item\u2019s inventory source targeting<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Explanation:<\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\">Preferred deals offer the following advantages over regular RTB buying on public exchanges:<\/p>\n<p style=\"padding-left: 30px;\">Unique inventory: Preferred deals help buyers gain first-look access to unique inventory they wouldn\u2019t normally be able to buy in the open exchange.<\/p>\n<p style=\"padding-left: 30px;\">Buyers can also customize which inventory sources to purchase inventory from. The buyer can work closely with the publisher so that they can unlock specific sets of unique inventory (for example, more above the fold inventory). This point is dependent on the system controls and the publisher\u2019s ability and willingness to segment out their inventory.<\/p>\n<p style=\"padding-left: 30px;\">Read more here:\u00a0<a href=\"https:\/\/support.google.com\/displayvideo\/answer\/3289638\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/displayvideo\/answer\/3289638<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"size-large aligncenter\" src=\"https:\/\/static-2.gumroad.com\/res\/gumroad\/8610577279900\/asset_previews\/49432d3344b2a42babfa8a5de4d9b3cb\/retina\/Display_20_26_20Video_20360_20Certification_20Exam_20Answers.png\" alt=\"Where can a preferred deal be assigned?\" ><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Where can a preferred deal be assigned? &nbsp; In the line item\u2019s audience targeting &nbsp; In the line item\u2019s creative assignment &nbsp; In the partner settings, under inventory source &nbsp; In the line item\u2019s inventory source targeting &nbsp; Explanation: &nbsp; Preferred deals offer the following advantages over regular RTB buying on public exchanges: Unique inventory: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[182],"tags":[],"class_list":{"0":"post-36877","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-display-video-360-certification-exam-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fWhere can a preferred deal be assigned? 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