{"id":44798,"date":"2019-07-01T13:52:55","date_gmt":"2019-07-01T13:52:55","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=44798"},"modified":"2019-07-01T13:52:55","modified_gmt":"2019-07-01T13:52:55","slug":"a-publisher-has-a-text-only-leaderboard-on-top-of-a-page-and-a-text-only-small-square-ad-slot-within-the-content-of-that-page-the-small-square-ad-slot-has-a-higher-a-ctr-but-the-leaderboard-has-hig","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/a-publisher-has-a-text-only-leaderboard-on-top-of-a-page-and-a-text-only-small-square-ad-slot-within-the-content-of-that-page-the-small-square-ad-slot-has-a-higher-a-ctr-but-the-leaderboard-has-hig\/","title":{"rendered":"A publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select all that apply."},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>A publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select all that apply.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li class=\"p71 ft10\">Yes, the publisher should opt in Image ads to both of ad units.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li class=\"p72 ft18\"><span style=\"color: #008000;\"><strong>Yes, the publisher should change small square ad unit into large rectangle ad unit.<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li class=\"p73 ft17\">Yes, the publisher should make sure the medium rectangle ad unit comes first in their HTML code.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; A publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[275],"tags":[],"class_list":{"0":"post-44798","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-scaled-partner-management-exam-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fA publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select all that apply. - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9A publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select all that apply. \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/a-publisher-has-a-text-only-leaderboard-on-top-of-a-page-and-a-text-only-small-square-ad-slot-within-the-content-of-that-page-the-small-square-ad-slot-has-a-higher-a-ctr-but-the-leaderboard-has-hig\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0fA publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? 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