{"id":47645,"date":"2020-01-16T02:00:31","date_gmt":"2020-01-16T02:00:31","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=47645"},"modified":"2023-12-13T18:49:17","modified_gmt":"2023-12-13T18:49:17","slug":"what-is-the-key-value-proposition-of-google-search-campaigns","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/what-is-the-key-value-proposition-of-google-search-campaigns\/","title":{"rendered":"What is the key value proposition of Google Search campaigns?"},"content":{"rendered":"<p>What is the key value proposition of Google Search campaigns?<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"color: #000000;\">Appear as a text ad, a video ad, or a banner ad on one of Google\u2019s partner sites<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"color: #000000;\">Influence organic results<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"color: #000000;\">Reach people on Google.com that might be interested in your brand, regardless of what they\u2019re searching for<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"color: #008000;\"><strong>Show your ads when a customer is searching for your product or service<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>Explanation:<\/strong><\/p>\n<p>As a marketer, you should focus to reach the right audience at the right moment. With Search ads you can engage with people at the moments when they are actively searching for services or products similar to yours.<\/p>\n<p class=\"has-medium-font-size\">The key value proposition of Google Search campaigns is that you can show your ads when a customer is searching for your product or service. Google Ads helps you connect with the right people, at the right time, with the right message. Your ads can appear on Google Search, YouTube, and more, just when someone is looking for products or services like yours.<\/p>\n<ul id=\"Reference\">\n<li class=\"has-medium-font-size\">First chapter: Grow Your Business with Google Ads<\/li>\n<li class=\"has-medium-font-size\">Sub-Chapter: Advance your business goals<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the key value proposition of Google Search campaigns? Appear as a text ad, a video ad, or a banner ad on one of Google\u2019s partner sites Influence organic results Reach people on Google.com that might be interested in your brand, regardless of what they\u2019re searching for Show your ads when a customer is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[33],"tags":[],"class_list":{"0":"post-47645","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-search-advertising-certification-assessment-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fWhat is the key value proposition of Google Search campaigns? 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