{"id":49000,"date":"2020-05-07T16:42:59","date_gmt":"2020-05-07T16:42:59","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=49000"},"modified":"2024-06-10T16:21:49","modified_gmt":"2024-06-10T16:21:49","slug":"nickys-account-manager-asked-her-to-include-minimal-or-no-text-overlay-in-the-image-assets-shes-using-in-a-google-app-campaign-why-is-that","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/nickys-account-manager-asked-her-to-include-minimal-or-no-text-overlay-in-the-image-assets-shes-using-in-a-google-app-campaign-why-is-that\/","title":{"rendered":"Nicky&#8217;s account manager asked her to include minimal or no text overlay in the image assets she&#8217;s using in a Google App campaign. Why is that?"},"content":{"rendered":"<p>Nicky&#8217;s account manager asked her to include minimal or no text overlay in the image assets she&#8217;s using in a Google App campaign. Why is that?<\/p>\n<ul>\n<li>Image assets tend to load slower on mobile devices when there&#8217;s text overlay.<\/li>\n<li>Image assets with text overlay can only be shown on some Google inventory.<\/li>\n<li>Google Ads policies don&#8217;t allow more than 25% overlay text on an image asset.<\/li>\n<li><span style=\"color: #008000;\"><strong>Large-scale or very long text in image assets can detract from the viewer\u2019s visual experience of an ad.<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>Explanation<\/strong>:<\/p>\n<p>The correct answer is\u00a0<strong>Large-scale or very long text in image assets can detract from the viewer\u2019s visual experience of an ad<\/strong>. When designing image assets for a Google App campaign, it\u2019s essential to prioritize visual clarity and engagement. Including minimal or no text overlay helps ensure that the focus remains on the key elements of the ad, such as the app\u2019s features or benefits, without overwhelming the viewer with excessive text. Large-scale or lengthy text can clutter the image, making it harder for users to process the message quickly, especially on smaller screens or when viewing the ad fleetingly. By adhering to this guideline, advertisers can create visually compelling image assets that capture the viewer\u2019s attention effectively and convey the intended message in a clear and concise manner, ultimately enhancing the overall performance of the campaign.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nicky&#8217;s account manager asked her to include minimal or no text overlay in the image assets she&#8217;s using in a Google App campaign. Why is that? Image assets tend to load slower on mobile devices when there&#8217;s text overlay. Image assets with text overlay can only be shown on some Google inventory. Google Ads policies [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[320],"tags":[],"class_list":{"0":"post-49000","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-apps-certification-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fNicky&#039;s account manager asked her to include minimal or no text overlay in the image assets she&#039;s using in a Google App campaign. Why is that? - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9Nicky&#039;s account manager asked her to include minimal or no text overlay in the image assets she&#039;s using in a Google App campaign. Why is that? \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/nickys-account-manager-asked-her-to-include-minimal-or-no-text-overlay-in-the-image-assets-shes-using-in-a-google-app-campaign-why-is-that\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0fNicky&#039;s account manager asked her to include minimal or no text overlay in the image assets she&#039;s using in a Google App campaign. 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