{"id":49031,"date":"2020-05-07T22:59:02","date_gmt":"2020-05-07T22:59:02","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=49031"},"modified":"2024-06-10T15:31:13","modified_gmt":"2024-06-10T15:31:13","slug":"campaign-reporting-provides-many-metrics-to-assess-if-a-campaign-is-performing-to-expectations-if-an-objective-is-getting-as-many-new-users-as-possible-at-a-certain-cost-what-two-metrics-might-be-mo","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/campaign-reporting-provides-many-metrics-to-assess-if-a-campaign-is-performing-to-expectations-if-an-objective-is-getting-as-many-new-users-as-possible-at-a-certain-cost-what-two-metrics-might-be-mo\/","title":{"rendered":"Campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an objective is getting as many new users as possible at a certain cost, what two metrics might be most important to review? (Choose two.)"},"content":{"rendered":"<p>Campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an objective is getting as many new users as possible at a certain cost, what two metrics might be most important to review? (Choose two.)<\/p>\n<p>Select All Correct Responses<\/p>\n<ul>\n<li>Average cost per in-app action.<\/li>\n<li><span style=\"color: #008000;\"><strong>Number of installs.<\/strong><\/span><\/li>\n<li>Number of best assets.<\/li>\n<li><span style=\"color: #008000;\"><strong>Average cost per install.<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>Explanation<\/strong>:<\/p>\n<p>When assessing the performance of a campaign aimed at acquiring new users at a certain cost, two crucial metrics to review are the\u00a0<strong>\u2018Number of installs\u2019<\/strong>\u00a0and the\u00a0<strong>\u2018Average cost per install\u2019<\/strong>. The \u2018Number of installs\u2019 directly measures the success of the campaign in attracting new users to the app, providing a clear indication of its effectiveness in achieving the desired objective. Meanwhile, the \u2018Average cost per install\u2019 metric reveals the efficiency of the campaign in terms of cost-effectiveness, showing how much the advertiser is paying on average for each new user acquired. By analyzing these two metrics together, advertisers can gauge the overall performance of their campaign, ensuring that they are acquiring new users at a reasonable cost and optimizing their budget allocation to maximize the number of installations within their specified budget constraints.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Campaign reporting provides many metrics to assess if a campaign is performing to expectations. If an objective is getting as many new users as possible at a certain cost, what two metrics might be most important to review? (Choose two.) Select All Correct Responses Average cost per in-app action. Number of installs. Number of best [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[320],"tags":[],"class_list":{"0":"post-49031","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-apps-certification-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fCampaign reporting provides many metrics to assess if a campaign is performing to expectations. 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