{"id":49239,"date":"2020-05-19T11:26:46","date_gmt":"2020-05-19T11:26:46","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=49239"},"modified":"2023-09-28T08:54:27","modified_gmt":"2023-09-28T08:54:27","slug":"roberts-about-to-start-creating-an-html5-asset-for-his-google-app-campaign-according-to-html5-asset-best-practices-what-should-be-included-before-the-html5-ad-plays","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/roberts-about-to-start-creating-an-html5-asset-for-his-google-app-campaign-according-to-html5-asset-best-practices-what-should-be-included-before-the-html5-ad-plays\/","title":{"rendered":"Robert&#8217;s about to start creating an HTML5 asset for his Google App campaign.  According to HTML5 asset best practices, what should be included before the HTML5 ad plays?"},"content":{"rendered":"<p>Robert&#8217;s about to start creating an HTML5 asset for his Google App campaign.<\/p>\n<p>According to HTML5 asset best practices, what should be included before the HTML5 ad plays?<\/p>\n<ul>\n<li>A simplistic graphic of the app&#8217;s title, to help spark curiosity in potential users.<\/li>\n<li>A list of bullet points highlighting the app&#8217;s key features.<\/li>\n<li><span style=\"color: #008000;\"><strong>An introduction screen, with clear instructions on how to engage with the ad.<\/strong><\/span><\/li>\n<li>A brief video clip showing a series of screenshots of what to expect from the app.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Explanation:<\/p>\n<p>To enhance user engagement with an HTML5 ad, it\u2019s essential to guide them right from the start. Introducing an initial screen with explicit directives, like \u201cTap here to play\u201d or \u201cSwipe to see more,\u201d clarifies how users should interact with the content. This guidance ensures users have a seamless experience. However, advertisers needn\u2019t worry about including a close button, as one is automatically generated. Notably, when using Google Web Designer, the Exit API can\u2019t be utilized.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Robert&#8217;s about to start creating an HTML5 asset for his Google App campaign. According to HTML5 asset best practices, what should be included before the HTML5 ad plays? A simplistic graphic of the app&#8217;s title, to help spark curiosity in potential users. A list of bullet points highlighting the app&#8217;s key features. An introduction screen, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[320],"tags":[],"class_list":{"0":"post-49239","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-apps-certification-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fRobert&#039;s about to start creating an HTML5 asset for his Google App campaign. According to HTML5 asset best practices, what should be included before the HTML5 ad plays? - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9Robert&#039;s about to start creating an HTML5 asset for his Google App campaign. According to HTML5 asset best practices, what should be included before the HTML5 ad plays? \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/roberts-about-to-start-creating-an-html5-asset-for-his-google-app-campaign-according-to-html5-asset-best-practices-what-should-be-included-before-the-html5-ad-plays\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0fRobert&#039;s about to start creating an HTML5 asset for his Google App campaign. According to HTML5 asset best practices, what should be included before the HTML5 ad plays? - Certification Answers\" \/>\n<meta property=\"og:description\" content=\"Get the answer of \u23e9Robert&#039;s about to start creating an HTML5 asset for his Google App campaign. 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