{"id":840,"date":"2019-04-03T23:55:39","date_gmt":"2019-04-03T23:55:39","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=840"},"modified":"2019-04-04T13:29:45","modified_gmt":"2019-04-04T13:29:45","slug":"which-report-and-metric-should-you-analyze-to-see-how-often-your-clients-ads-are-showing-above-search-results-in-comparison-with-other-advertisers","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/which-report-and-metric-should-you-analyze-to-see-how-often-your-clients-ads-are-showing-above-search-results-in-comparison-with-other-advertisers\/","title":{"rendered":"Which report and metric should you analyze to see how often your client&#8217;s ads are showing above search results in comparison with other advertisers?"},"content":{"rendered":"<p>Which report and metric should you analyze to see how often your client&#8217;s ads are showing above search results in comparison with other advertisers?<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Ad group data that you customize with the Report Editor<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>Average position metric from the top movers report<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>Ad average position metric from the paid &amp; organic report<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"color: #008000;\"><strong>Top of page rate metric from the Auction insights report<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Explanation:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\">The Auction insights report lets you compare your performance with other advertisers who are participating in the same auctions that you are. This information can help you make strategic decisions about bidding and budgeting choices by showing you where you&#8217;re succeeding and where you may be missing opportunities for improved performance. The Auction insights report is available for both Search and Shopping campaigns. <\/span><\/p>\n<p style=\"padding-left: 30px;\">More info: <a href=\"https:\/\/support.google.com\/adwords\/answer\/6336021\">https:\/\/support.google.com\/adwords\/answer\/6336021<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Which report and metric should you analyze to see how often your client&#039;s ads are showing above sear\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/k2NoZUHOQEY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Which report and metric should you analyze to see how often your client&#8217;s ads are showing above search results in comparison with other advertisers? &nbsp; Ad group data that you customize with the Report Editor &nbsp; Average position metric from the top movers report &nbsp; Ad average position metric from the paid &amp; organic report [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[33],"tags":[],"class_list":{"0":"post-840","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-ads-search-advertising-certification-assessment-answers","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fWhich report and metric should you analyze to see how often your client&#039;s ads are showing above search results in comparison with other advertisers? - Certification Answers<\/title>\n<meta name=\"description\" content=\"Get the answer of \u23e9Which report and metric should you analyze to see how often your client&#039;s ads are showing above search results in comparison with other advertisers? \u2705\u25b7\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.certificationanswers.com\/en\/which-report-and-metric-should-you-analyze-to-see-how-often-your-clients-ads-are-showing-above-search-results-in-comparison-with-other-advertisers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7\u2764\ufe0fWhich report and metric should you analyze to see how often your client&#039;s ads are showing above search results in comparison with other advertisers? - Certification Answers\" \/>\n<meta property=\"og:description\" content=\"Get the answer of \u23e9Which report and metric should you analyze to see how often your client&#039;s ads are showing above search results in comparison with other advertisers? 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