{"id":963,"date":"2017-07-02T00:32:28","date_gmt":"2017-07-02T00:32:28","guid":{"rendered":"http:\/\/www.certificationanswers.com\/?p=963"},"modified":"2018-01-10T08:23:25","modified_gmt":"2018-01-10T08:23:25","slug":"which-of-the-following-is-not-a-required-parameter-in-the-url-builder","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/en\/which-of-the-following-is-not-a-required-parameter-in-the-url-builder\/","title":{"rendered":"Which of the following is not a required parameter in the URL builder?"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Which of the following is not a required parameter in the URL builder?<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Campaign Name<\/li>\n<li>Campaign Medium<\/li>\n<li><strong>Campaign Content<\/strong><\/li>\n<li>Campaign Source<\/li>\n<li>All of these are required<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 style=\"padding-left: 30px;\">Which of the following is not a required parameter in the URL builder<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>Explanation:<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>When you have a URL in your ad, for example, in a web ad or in an email, you can add parameters to that URL in order to capture important reporting data about your campaign like the site on which the ad appeared, the campaign name, and keywords you used in the ad.<\/p>\n<p><a href=\"https:\/\/support.google.com\/analytics\/answer\/1033867?hl=en\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Source<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>When you have a URL in your ad, for example, in a web ad or in an email, you can add parameters to that URL in order to capture important reporting data about your campaign like the site on which the ad appeared, the campaign name, and keywords you used in the ad. A URL with these kinds of parameters looks something like:<\/p>\n<p>http:\/\/www.example.com\/?utm_source=adsite&#038;utm_campaign=adcampaign&#038;utm_term=adkeyword<\/p>\n<p>Learn more\u00a0about the parameters you can add to a URL.<\/p>\n<p>If you use AdWords, you can take advantage of\u00a0auto-tagging, a feature that automatically adds parameters to your URLs.<\/p>\n<p>If you\u2019re not using AdWords, or if you prefer to add the parameters yourself, you can add them by hand, or you can use a URL builder. Adding parameters by hand or with a URL builder is referred to as creating a\u00a0custom campaign.<\/p>\n<p>A URL builder lets you enter just the values for the parameters, for example, the campaign name and keywords, and based on your entries, it generates a correctly formed URL.<\/p>\n<h4>URL builder for web and email ads<\/h4>\n<p>If you want to add parameters to the URLs in your web and email ads, use the\u00a0Campaign URL Builder on the Google Analytics Demos &amp; Tools\u00a0site.<\/p>\n<h4>URL builder for mobile-app ads<\/h4>\n<p>If you want to add parameters to the URLs in your mobile-app ads, use the\u00a0Google Play URL builder.<\/p>\n<p>&nbsp;<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=n3X03i7TBkM<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Which of the following is not a required parameter in the URL builder? &nbsp; Campaign Name Campaign Medium Campaign Content Campaign Source All of these are required &nbsp; Which of the following is not a required parameter in the URL builder &nbsp; Explanation: &nbsp; When you have a URL in your ad, for example, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[38],"tags":[],"class_list":{"0":"post-963","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-google-analytics-certification","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7\u2764\ufe0fWhich of the following is not a required parameter in the URL builder? 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