{"id":41633,"date":"2019-01-31T07:25:26","date_gmt":"2019-01-31T07:25:26","guid":{"rendered":"https:\/\/www.certificationanswers.com\/?p=41633"},"modified":"2019-01-31T07:25:26","modified_gmt":"2019-01-31T07:25:26","slug":"quel-est-lavantage-des-liens-annexes-pour-un-annonceur","status":"publish","type":"post","link":"https:\/\/www.certificationanswers.com\/fr\/quel-est-lavantage-des-liens-annexes-pour-un-annonceur\/","title":{"rendered":"Quel est l\u2019avantage des liens annexes pour un annonceur ?\u00a0:"},"content":{"rendered":"<p>Quel est l\u2019avantage des liens annexes pour un annonceur ?\u00a0:<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Des avis de clients sont propos\u00e9s gr\u00e2ce \u00e0 des donn\u00e9es d\u2019enqu\u00eate de haute qualit\u00e9.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>Les internautes disposent d\u2019un lien qui les redirige vers une plate-forme de t\u00e9l\u00e9chargement ou qui leur permet de t\u00e9l\u00e9charger une application.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>Les internautes disposent d\u2019un bouton pour appeler l\u2019entreprise.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><span style=\"color: #008000;\"><strong>Les internautes disposent d\u2019un acc\u00e8s rapide \u00e0 une multitude de pages de son site Web.<\/strong><\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Explication:<\/p>\n<p>&nbsp;<\/p>\n<p style=\"padding-left: 30px;\">L\u2019extension de liens annexes\u00a0permet avant toute chose d\u2019agrandir la taille visible d\u2019annonce\u00a0Google Ads et donc d\u2019\u00eatre plus visible. En plus, elles vous permettent de rediriger les visiteurs vers des pages sp\u00e9cifiques.<\/p>\n<p style=\"padding-left: 30px;\">L\u2019avantage des liens annexes est que les extensions d\u2019annonce fournissent des informations suppl\u00e9mentaires permettant aux internautes d\u201dacc\u00e9der\u00a0les pages directement depuis les r\u00e9sultats de recherche.<\/p>\n<p style=\"padding-left: 30px;\">A noter que vous pouvez ajouter des liens annexes au niveau du compte, campagne ou du groupe d\u2019annonces. Il est recommand\u00e9 d\u2019utiliser plusieurs extensions. En g\u00e9n\u00e9ral les annonces poss\u00e9dant plusieurs extensions enregistrent souvent de meilleurs r\u00e9sultats que les annonces n\u2019ayant qu\u2019une seule extension. 2galement, c\u2019est important &amp; noter que les extensions seront diffus\u00e9es uniquement lorsque le classement de votre annonce est suffisamment \u00e9lev\u00e9.<\/p>\n<p style=\"padding-left: 30px;\">Lire plus sur le site officiel\u00a0<a href=\"https:\/\/support.google.com\/google-ads#topic=7456157\">Aide Google Ads<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quel est l\u2019avantage des liens annexes pour un annonceur ?\u00a0: &nbsp; Des avis de clients sont propos\u00e9s gr\u00e2ce \u00e0 des donn\u00e9es d\u2019enqu\u00eate de haute qualit\u00e9. &nbsp; Les internautes disposent d\u2019un lien qui les redirige vers une plate-forme de t\u00e9l\u00e9chargement ou qui leur permet de t\u00e9l\u00e9charger une application. &nbsp; Les internautes disposent d\u2019un bouton pour appeler [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[217],"tags":[],"class_list":{"0":"post-41633","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-les-bases-de-google-ads-questions-et-reponses","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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