If your key business goal is to get people to book rooms at your guesthouse, what data are you most likely to be interested in?
- How long people spend on your ‘How To Find Us’ page
- Which day of the week is most popular for bookings
- Whether your funny Tweet goes viral
- How many people visiting your site book a room with you
Explanation:
If your key business goal is to get people to book rooms at your guesthouse, the data you are most likely to be interested in is how many people visiting your site book a room with you. This can help you understand how effective your website is at converting visitors into customers and identify areas for improvement. While other data such as how long people spend on your ‘How To Find Us’ page or which day of the week is most popular for bookings can also be useful, they are not as directly related to your key business goal of getting people to book rooms at your guesthouse. Data such as whether your funny Tweet goes viral is not directly related to your key business goal and may not provide much value in terms of improving your marketing efforts.
