Hootsuite Platform Exam Certification Answers

Unlike the overview module in Hootsuite Analytics, which offers one set of aggregated analytics data, ___________________ allows you to run an unlimited number of customizable and shareable real-time analytics reports, dialed precisely to the diverse reporting needs of your organization.

the insights feature of Hootsuite Analytics

the social data feature in Hootsuite Insights

the boards feature within Hootsuite Analytics

the analytics module in Hootsuite Metrics

the metrics module in Hootsuite Social Data

What are two best practices for discovering whether a message you’ve scheduled with Hootsuite has failed to send? (pick two)

enable email notifications for failed messages under ‘Preferences’

download a ‘Past Scheduled’ report from Hootsuite Analytics, and cross-referencing it with posts actually published on your social properties

regularly check Publisher’s ‘Rejected’ Tab

review the ‘Past Scheduled’ calendar view in Publisher for entries colored red

The best place to search for free (and paid) software for customizing your Hootsuite dashboard to your exact business need is called the:

Partner Library

Explore tab

App Directory

Hootsuite Impact tab

Hootsuite App Store

Let’s say you’re creating a search stream in your Hootsuite dashboard, to find mentions of the phrase vacation holiday getaway. How do you ensure that the exact phrase gets searched for, rather than the individual words in the phrase?

@ symbol after the phrase

quotation marks around the phrase

ampersands before the phrase

asterisks around the phrase

Boolean operators after the phrase

What feature in Hootsuite would you use to connect with potential new customers posting Instagram content in places or establishments relevant to your business?

a location search stream

geo-targeted search stream

the Places and Faces tab

advanced geo-location

an Instagram by-location analytic board

When publishing to Instagram using Hootsuite, there are a number of steps that can be done directly within the Hootsuite dashboard. However, this is one step that must be completed within the Instagram app itself–which is it?

including a shortened owly link that will accompany the post

scheduling when your Instagram post should publish

publishing the image to your Instagram account

compose the text you’d like to accompany the image

selecting the image you’d like to publish