An advertiser can:
- remarket video ads from the Google Search Network on the Google Display Network
- target viewers who are watching competitors’ ads on YouTube
- optimize remarketing by raising bids on topics or channels that generate the greatest ad response
- combine an AdWords remarketing list with a video remarketing list
Explanations:
you can optimize your remarketing campaign based on performance metrics. For example, raise bids on specific topics or channels that generate the greatest ad response.