An advertiser creates a new search campaign with the goal of driving traffic to a new website. The advertiser wants to spend very little time setting and managing individual keyword bids. Which is the best bidding option for this advertiser?
- A) Cost-per-thousand impressions (CPM)
- B) Automatic cost-per-click (CPC)
- C) Manual cost-per-click (CPC)
- D) Cost-per-Acquisition (CPA)