Hootsuite Publisher is an area of the dashboard where users can
- Gather insights into publishing analytics, such as click-through rates, impressions, and CPCs.
- schedule posts to multiple accounts, review and re-arrange a publishing calendar, and promote top-performing posts.
- track response times to incoming social posts to better determine Social ROI.
- publish directly to popular blog platforms, such as WordPress, Medium, and Tumblr.
Explanation
Hootsuite Publisher is an area of the dashboard where users can schedule posts to multiple connected social accounts in Hootsuite, review the scheduled posts which appear in a calendar view. Users can also re-arrange a publishing calendar by dragging a scheduled post to their preferred time slot. The Hootsuite Publisher allows you to increase the visibility of your published posts by providing you an option to promote top-performing posts through advertising.
