Jimmy Has Completed The Headline Section Of His Text Ad And Is Now Writing The Description Section. What Are Three Factors That Jimmy Should Include In The Description Section Of His Text Ads? (Choose Three.)
- A mention of prices, promotions, and exclusive offers
- Encouraging potential customers to take action
- More landing pages to visit
- A variety of emoji to catch the attention of potential customers
- Highlighting what makes his business unique
Explanation:
The three factors that Jimmy should include in the description section of his text ads are:
- A mention of prices, promotions, and exclusive offers:
- Including information about prices, promotions, and exclusive offers can attract the attention of potential customers and encourage them to consider your products or services.
- Encouraging potential customers to take action:
- The description should include a strong call-to-action (CTA) that encourages users to take a specific action, such as “Shop Now,” “Sign Up Today,” or “Learn More.” A clear and compelling CTA can drive engagement and conversions.
- Highlighting what makes his business unique:
- The description is an opportunity for Jimmy to differentiate his business from competitors. Highlighting unique selling points, special features, or key benefits can help potential customers understand what sets his business apart and why they should choose his products or services.
The other options mentioned are not as suitable for the description section of text ads:
- More landing pages to visit:
- Providing multiple landing pages in the description is not recommended. It’s generally better to direct users to a specific, relevant landing page that aligns with the ad’s message and the user’s intent.
- A variety of emoji to catch the attention of potential customers:
- While emojis can be attention-grabbing, they might not be suitable for every business or audience. It’s important to use them judiciously and ensure they align with the brand and messaging tone.
In summary, a well-crafted description should focus on conveying value, encouraging action, and highlighting what makes the business unique.