Lydia Is A Business Student Working For A Hotel’s Marketing Department For The Summer. She’s Responsible For Creating And Promoting Content Across The Hotel’s Online Channels. What Should She Do, And In Which Order?
She should do things in the following order:
- (1) Consider all the channels available
- (2) Decide what content to create, and when, based on the target audience
- (3) Create content
- (4) Publish content
- (5) Promote content