Maria wants to make sure and share her video ads when her target audience is most likely to view them!
When setting up her TrueView Standard video campaign in Google Ads, what setting allows her to adjust these parameters?
- Mobile and Tablet options
- Scheduling and Delivery
Schedule: You may want your ad to show whenever a customer searches online. Or perhaps you only want to show your ad on certain days, or during business hours when you’re there to handle customer inquiries.
You can use the ad schedule to:
- Specify certain hours or days of the week when you want your ads to show.
- Set bid adjustments to increase or decrease your bids for specific days and times.
Delivery: A setting that determines how quickly you want Google to use your budget each day: either spread throughout the day (standard) or more quickly (accelerated). This setting affects when during the day your ads are likely to show.