True or false? You can tell if an email is high-performing just by examining the content and layout.
False: Only people who are certified can tell whether an email will be high-performing.
False: The only way to tell whether an email will be high-performing is after it is sent.
True: Once you tested what works for your contact database you will have no problem creating high-performing emails.
True: An email that follows the best practices will be high-performing.