What does Google Analytics use to differentiate new and returning users? December 12, 2018 By CertificationAnswers What does Google Analytics use to differentiate new and returning users? A browser cookie Artificial intelligence A randomly-assigned unique identifier A sequential unique identifier Related content Related posts:Advanced Google Analytics Answers - Google Analytics AcademyGoogle Analytics for Beginners Answers - Analytics AcademyGoogle Tag Manager Fundamentals Exam Answers -…Getting Started With Google Analytics 360 Exam…