What should an advertiser use to track digital campaigns across channels? February 24, 2019 By CertificationAnswers What should an advertiser use to track digital campaigns across channels? Demand side platform Data management platform Publisher ad server Advertiser ad server Get certified in Platforms Smart Assessment ! Related content Related posts:What’s another term for the publisher side of media…A trading desk is the same as a demand side platform.DBM is the only demand side platform with access to…A publisher ad server allows publishers to conduct…