What’s the most important first step in designing an effective marketing email template?
Mocking up the style to have a direction for the layout, colors and fonts.
Drafting filler text and adding images to inform the content creator of how to use it.
Deciding on the purpose of the template.
Cloning an existing template to ensure consistency in all email template designs.
https://www.youtube.com/watch?v=OG8Q9ptAKFk