Which ad format gives viewers the choice of whether or not to watch your ad, and helps drive brand consideration?
TrueView video ads drive audience consideration by enabling viewers to opt in to more engaging ads delivered in more places.
- Viewers must choose to watch TrueView video ads, so you know they had some interest.
- TrueView ads can be longer than 30 seconds, unlike other formats. So you can deploy more engaging product demos, customer testimonials, and how-to product demonstrations.
- TrueView ads can appear on YouTube and video partners on the Google Display Network.
Read more here:
- Open>> https://academy.exceedlms.com
- Course: Google Ads Video
- Topic: Find the right video solutions & metrics