Why can’t Ellen see any benchmark data for her new Shopping campaign?
- She is already outbidding her competitors
- She doesn’t have enough products in the campaign to compare to others
- There aren’t enough comparable products from other advertisers
- Her campaign has reached its daily budget limit
Explanations:
Benchmark data could be unavailable if there are not enough comparable products from other advertisers. Benchmark data is important factor optimizing your campaigns and finding an optimal bid.