Why Do Search Ad Extensions Matter?
- The cost-per-click on ad extensions is lower than on a search ad headline
- They guarantee higher engagement for advertisers
- They increase ad quality and drive lower conversion costs
- They increase engagement and influence ad quality
Why do search ad extensions matter to clients?
- They guarantee a higher engagement for advertisers
- They increase the ad quality and drive lower conversion costs
- They increase engagement and influence ad quality
- The CPC on ad extensions is lower than on a search ad headline
