Your boss Ron has asked you to add in your buyer personas into the Persona tool. After you’ve added them in, you realize that a number of smart lists have been created. There are a few lists that you don’t think you will use. Are you able to delete these lists?
A) Yes – these lists are created to highlight various lifecycle stages in each persona, so you can customize these lists to match the lifecycle stages you will be tracking
B) No – the lists are not editable and cannot be deleted