Last month, the client’s website generated 30 leads, which is only 20% of your agreed upon goal. Which metric is acceptable to report back to the client as a recommended area you can work together to improve?

Last month, the client’s website generated 30 leads, which is only 20% of your agreed upon goal. Which metric is acceptable to report back to the client as a recommended area you can work together to improve?

 

 

A.) Increase website visitors

 

B.) Improve lead-conversion rates

 

C.) Email clickthrough

 

D.) A and B

 

E.) B and C

 

F.) All of the above

 

G.) None of the above