All of the following are important types of context that can lead to a personalized message EXCEPT:

• Share
• Tweet
• Share
• Pin
• Email

All of the following are important types of context that can lead to a personalized message EXCEPT:

The buyer’s industry

 The buyer’s role

 The buyer’s sphere of influence

 What the buyer has done on the seller’s website

• Share
• Tweet
• Share
• Pin
• Email