An advertiser selling airline tickets has designed an image ad with drop–down menus for airport departure and arrival locations. Rather than programming the menu to show airports, the advertiser wants a click on the ad to go to his website. This ad will:
- perform well on the Display Network because it contains relevant information
- perform poorly on the Display Network because it will frustrate people
- be resized on the Display Network because it lacks animation elements
- be disapproved because it mimics a function the ad can’t perform
Ads should be relevant and useful for users. If your ad mimics a function that ad can’t perform it will violate Google policies and ad will be disapproved.
Using mimicking functions/animations are restricted under Google Display Network display ad policies.
Read more here: //support.google.com/partners/answer/2768633?hl=en