Blog

 

With Microsoft Advertising, you can export which kinds of campaigns?

 

• Entire account

 

• Individual campaigns

 

• Specific ad groups

 

• All​ of the above

 

 

LinkedIn Profile Targeting when used with ‘Bid only’ target setting will narrow your ad’s audience. True or False?

 

• True

 

• False

 

 

What needs to happen before you import your custom audiences into Microsoft Advertising for search remarketing?

 

• You must first click on the Audiences tab.

 

• You must decide between Bid only or Target and bid in settings.

 

• Your data management provider must connect to the Microsoft Advertising custom audience feature.

 

• You must adjust the Default bid adjustment.

 

• None of the above

 

What key strategies might an advertiser use Microsoft Advertising Intelligence for?

 

• Keyword expansion
• Webpage analysis
• Cross-border expansion
• Ad copy recommendations
• All of the above

 

 

In Microsoft Advertising, which customer actions are considered conversions? (Select 3)

 

• Completing​ a transaction

 

• Performing a search query on Bing

 

• Purchasing​ a product or service

 

• Filling​ out a registration form

 

• Viewing an ad

 

Microsoft Advertising Editor allows you to import your Google Ads campaigns directly into the Editor, make changes, and post them. True or false?

• True
• False

 

Microsoft Advertising Editor does not allow you to import your Google Ads campaigns directly into the Editor, make changes, and post them. True or false?

• True
• False