SEMrush Backlink Management Exam Answers

How does Google discover pages and links?

robots.txt tells it what to do

Spiders crawl pages and follow links

Quality Raters check things manually

What is the best type of link?

Links from press releases

Internal links with strong anchor text

Social media links pointing to your site

Links you buy

Links you earn because you’re awesome

Which SEMrush tool helps you find backlink prospects and even send your outreach emails right from inside the tool?

Backlink Analytics

Link Building Tool

Backlink Gap

The SEMrush toolset uses a link authority metric called …

Domain Authority

Trust Score

Trust Flow

If you’re hit with an algorithmic link penalty, you’ll receive a message in Google Search Console.

TRUE

FALSE

When using unlinked mentions to build links, you’re looking for:

Forums where people are complaining about your business

Directory sites that list your business

Other websites who mention your business but don’t link to you

Mentions of your brand on social media

Sponsorships are a link building tactic that you should avoid, because you’re basically just buying a link

FALSE

TRUE

When doing link research, when should you look for the contact information for each opportunity?

At the end of your campaign when you’re ready to do outreach

Once you’ve decided to go after that particular link

While you’re doing the research, so it saves time/effort later

One of your customers shared a link to your site on their Facebook. What type of link would it be?

Follow link

Nofollow link

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Which SEMrush tool will help you find unlinked mentions of your site?

Brand Monitoring

Backlink Audit

Backlink Gap