In a survey, a customer shows a strong preference for one brand over another. Which general metric does this behavior fall under? September 25, 2019 By CertificationAnswers In a survey, a customer shows a strong preference for one brand over another. Which general metric does this behavior fall under? Consideration Awarenes Loyalty Purchase Related content Related posts:A Brand Manager Wants To Create A Marketing…A customer is receptive to an upsell during a…Cory owns a custom purse-design business. He…Match the following objectives with the correct description.