What information can a Floodlight tag track using custom variables? June 27, 2018 By CertificationAnswers What information can a Floodlight tag track using custom variables? Promo codes IP addresses Email addresses Customer’s full name Related content Related posts:Sarah creates a Floodlight activity group to track…Your client wants to track conversions based on the…What would you do first to report on data for your…You’re looking to examine performance by device type…