Which of the following is a question that you should be asking yourself to fully understand the awareness stage for your buyer?
How do buyers educate themselves on their goals?
What concerns do buyers have with your product or service?
How do buyers become aware of the pros and cons of potential solutions to their challenges?
When buyers investigate your company’s offering, what do they like about it, compared to alternatives?
https://www.youtube.com/watch?v=u_5Hw6pLuLQ
