Why Should An Advertiser Consider Using Responsive Display Ads?
- They offer unlimited placement across the web for a lower overall cost than other ad formats.
- They help advertisers and publishers deliver a faster experience to their audiences using AMP.
- They offer advertisers far greater control over where their finished ads display on websites.
- They’ll automatically create ads from your images, videos, headlines, logos, and descriptions.
Explanation:
Responsive Display Ads give you the ability to upload your own assets and create ads that serve in all ad slot sizes, into both native and non-native inventory. Simply upload your assets (images, videos, headlines, logos, and descriptions), and Google will automatically create ads.
- Learn more here: https://skillshop.exceedlms.com/student/path/18061-google-ads-display-certification
- Fourth chapter: Deliver the Right Message on Google Display Ads
- Sub-Chapter: Responsive Display Ads
Explanation: The correct answer is ‘They’ll automatically create ads from your images, videos, headlines, logos, and descriptions.’ Responsive display ads are a versatile ad format offered by Google that automatically adjust their size, appearance, and format to fit the available ad space across the Google Display Network. This adaptability makes them highly effective for reaching audiences across various devices and screen sizes. Moreover, responsive display ads streamline the ad creation process for advertisers by automatically generating ads from a combination of assets provided by the advertiser, including images, videos, headlines, logos, and descriptions. This automated process saves advertisers time and effort in creating multiple ad variations tailored to different placements and audience preferences. By leveraging responsive display ads, advertisers can efficiently reach their target audiences with visually appealing and engaging ads that are optimized for performance across the web, ultimately driving better results and maximizing their advertising investment.
